News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

AI-Powered Tech Supercharges Ocean Cleanup, Boosting Plastic Collection by 60%
News Release

BALTIMORE, MD, April 23, 2025 – As plastic pollution in the world’s oceans reaches critical levels, groundbreaking new research reveals how artificial intelligence-driven algorithms can dramatically accelerate plastic waste removal – boosting efficiency by more than 60%.

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China’s rare earth minerals power the modern world. Banning their export could destroy it
Media Coverage

Beijing has a virtual monopoly on rare earth minerals—the materials that power everything from military planes to your electric toothbrush.

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Trump’s tech tariff confusion
Media Coverage
The Trump administration’s back-and-forth moves on tariffs for technology products are stirring confusion in a sector heavily reliant on global supply chains.  
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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS in the News

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How neuromarketing helps us understand post-pandemic changes in consumer behavior

How neuromarketing helps us understand post-pandemic changes in consumer behavior

ZME Science, July 12, 2021

I feel, therefore I buy. Marketers have been aware of the connection between emotional drivers and purchasing decisions for many years now, and they haven’t hesitated to use these emotional drivers to create marketing experiences — in other words, to get you to buy things. While in classic economic theory, consumers are described as rational individuals who decide whether or not to buy a product based on objective factors such as price and utility, recent research points out that most of our purchasing decisions are much less rational than we believe and much more emotional. 

Q&A: Linking Supply Chain and Public Health Data

Q&A: Linking Supply Chain and Public Health Data

Johns Hopkins University, July 7, 2021

Dr. Tinglong Dai, a professor of Operations Management and Business Analytics at the Carey School of Business, has dedicated his career to investigating the interplay between supply chains and healthcare. He says the public should not be pessimistic about the U.S. response to COVID-19 given the incredible advances with vaccine development and an unprecedented level of global data collection. 

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Supply Chain

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