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The Goldilocks Principle: Why Mid-Tier Brands Invest More in Social Media
...We model the strategic effects of social media investments that are both ...

The Impact of Integrating an Online Community with a Social Network Platform
...We assess how the integration of an online community with a social network ...

Improving Cascade Propagation in Adaptable Networks
...This paper presents the formal and computational analysis for designed ...

Collaborative Information Processing in Crisis Situations: A Study of the 2010 Haiti Earthquake
...In 2010, Haiti was struck by the worst natural disaster in 200 years. The ...

Thiago Serra
...What prompted you to enter this field? Why?I was a freshman and looking for ...

Availability-aware Resource Provisioning, Pricing, and Allocation Adjustment in the Cloud
...Service Level Agreements (SLA) for cloud services entail multiple, interrelated ...

Do You Have a Room for Us in Your IT?
...Do You Have a Room for Us in Your IT? An Economic Analysis of Shared IT ...

Access Affordance of Mobile Technology in e-Commerce: Change of Purchase Time Dispersion
...This study examines the access affordance of mobile technologies by analyzing ...

The Value of Multi-dimensional Rating Systems: An Information Transfer View
...Online reviews and ratings help consumers learn more about a product. However, ...

The Order of Succession: Sequencing Fading Ads during an Online User Visit
...While the technology to sequence multiple ads in a single ad space during a user...