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Section 14 - Strategic Planning
3 things you need to know before you start your holiday shopping this year
Making the Case for OM Research on Sustainability and Social Responsibility
...We strive to do innovative research that has impact, not only in terms of ...
Sellers 3.5 times more influential than buyers in driving the growth of e-commerce platforms
...CATONSVILLE, MD, November 30, 2016 ��� E-commerce platforms, such as Uber ...
Virginie Lurkin
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Lenient Return Policies: A Double-Edged Sword for Online Retailers
...As consumers become increasingly aware of the conveniences of online shopping, ...
Xiaoyang Long
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Michael Rappa
...Michael Rappa is the founding director of the Institute for Advanced Analytics ...
Yaozhong Wu
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Consumer online search habits provide opportunity for retailers and advertisers